Thinking outside of the box (or bag!) for Gigil

As a baby accessories and clothes brand with a focus on high-quality, ethical products that are as practical as they are stylish, Gigil approached us to work on several campaigns that would stand out from their competitors with creative flair and style, to be used across multiple platforms.

For both a specific new product launch, as well as more general promotional material, each project required a unique approach to truly showcase the brand and would include professional photography (both studio & lifestyle), as well as video & motion graphic content.

  • WHO
  • Gigil
  • WHAT
  • Photography
  • Videography
  • Influencer Marketing
Have a look
putting stuff in gigil bag
gigil bag close up

I would highly recommend Alex, Matt and the creative team at Big Orange Media. They kept in contact through the whole project with different ideas and ways of increasing the quality of the video. The video is now one of Gigil’s best performing adverts on social media and we have already arranged our next video project.

Patrick – Managing Director, Gigil

We developed several engaging stop motion videos to demonstrate the features of new products, succinctly communicating strong brand messaging in a short space of time in a way that is compelling to relevant audiences within their space.

Connecting Gigil with an influencer from within our network, postnatal fitness and wellbeing expert Rosie from Mamawell, we delivered a series of lifestyle photoshoots that highlighted multiple products in use out and about, with full editing for use on social media and their website.

Video & Photography

  • video
  • Storyboards
  • Videography
  • Animation
  • the tech
  • After Effects
  • Photoshop
  • Development of a series of video & stop-motion film campaigns to showcase new products, for use across multiple digital platforms
  • Motion graphic content for concise messaging to instantly engage relevant audience
  • Influencer engagement to maximise exposure to target consumers
  • Multiple lifestyle and studio photoshoots, including full professional editing

I loved working with Big Orange Media on the Gigil campaign

From the initial brainstorming of the creative, through to organising the shoot and executing the vision of the brand, the process was seamless. It was a pleasure to work with the team, to create a series of images that were successful both on the website for Gigil and resonated well on social media. The photographer and team were also really receptive of how the product could fit in with the Mamawell brand and audience, enabling us to create images that were perfect for cross-marketing purposes: influencer marketing as well as brand alignment.

Rosie Stockley, MAMAWELL

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